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Become a part of CaniBrands, the most trusted and recognized CBD brand for the sport, fitness and wellness household.

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CBD Essentials for Your Healthly Active Life

CaniBrands is high quality products for everday problems, including pain, soreness, energy and sleep, as a healthy alternative at different times of day. Our products are trusted by professional athletes and backed by science with advanced nutrient-rich formulations.  Our collection of experience-based brands creates long-term relationships with consumer households.

Trusted by Athletes.

“CaniBrands makes it easy to take a natural approach to everyday aches and pain, sleep, focus, energy and all the things that happen for men and women — especially active men and women — over 40. The products combine sustainably sourced CBD with a blend of vitamins, nutrients and herbal extracts to support wellness of the mind and body.”

Dara Torres, Gold Medalist, NY Times Best-Selling Author and Mom Global Wellness Ambassador for CaniBrands

Ahead of the Market With True Nutraceuticals.

CaniBrands specializes in developing innovative CBD (Cannabidiol) formulations for sports recovery and active living. Our products are forumlated with powerful blends of vitamins, nutrients and herbal extracts that activate the range of of experiences possible with CBD.

Ahead of the Market With True Nutraceuticals.

CaniBrands specializes in developing innovative CBD (Cannabidiol) formulations for sports recovery and active living. Our products are forumlated with powerful blends of vitamins, nutrients and herbal extracts that activate the range of of experiences possible with CBD.

Lab-Tested for Purity & Potency.

Our products are made to support a healthy active lifestyle. That’s why we employ some of the most advanced third-party lab testing of CBD products in North America. We ensure not only that our products are potent and effective, but that they’re free from heavy metals, pesticides and other impurities. We manufacture our products in a GMP-certified facility that is fully licenced to work with industrial hemp. See our third-party lab test results: Click here

Our Principles

We are easy to do business with, providing an amazing customer experience across channels & markets.
We leverage digital technology to intimately understand and communicate with our customer to generate brand advocacy and serve them better.
We operate with a capital-light, nimble, financially prudent business model, supported by strong partnerships.
We are globally scalable – our brands, products, technology, partners and people.

Chris Lord

Chief Executive Officer

Chris specializes in driving rapid growth with CPG and consumer products companies, and is globally recognized Customer Experience thought leader.

He is known for establishing high performing teams and powerful partner based relationships to develop new services and capabilities capitalizing on consumer trends and commercial opportunities.

Chris has Global and North American executive leadership experience leading publicly traded companies as an Accenture Partner, Country Head of $6B  Indian IT company, Global Growth and Marketing Leader for a 45,000-employee customer experience company.

Alan Brahmst

Chief Commercial Officer

Alan brings significant strategic leadership and operational expertise to the CaniBrands team, with 20 years’ experience in consumer and technology sectors. His experience with Fortune 500 companies has lead to his development of  CaniBrands manufacturing, distribution and product innovation ecosystem with strategic partners.

Recognized as a leader in sport systems, Alan is an Olympic athlete and coach who develops podium strategies for Olympic teams today. He holds an MBA & MSc and is currently completing a doctorate on Operational Excellence with the University of Toronto.

Margaret Zanel

Chief Revenue Growth Officer

Maggie is instrumental in CaniBrands Growth through her management of revenue programs across all distribution channels and partners.  She is a Lean Six Sigma certified market expansion strategist, with over 20 years’ experience in strategic sales and corporate development.

She has lead sales, marketing and corporate communications divisions within Fortune 150 multinationals and Bay Area start-ups at the frontier of the late 90’s technology boom. With an MBA in International Business, Maggie is a driven and hyper-focused leader who commands success in fast-paced, emerging industries.

Keyur Desai

Chief Technology Officer

Keyur has enabled CaniBrands’ mission to develop a powerful proprietary technology platform that enables superior customer insights, fulfillment integration and data analytics. Keyur is an engineer with an MBA who delivers effective business-focused technology solutions using sound business acumen and technical understanding.

Keyur was the CTO of a multi-national Financial Services Company where built and implemented numerous large-scale technology, M&A integration and analytics platforms.

Business Strategy & Differentiation

To offer premium CBD consumer products across the USA, expanding to key international markets with integrated channels and operational platforms.  

PROVIDE EXCELLENT, INNOVATIVE AND TRUSTED PRODUCTS

Best-in-class market feedback, advocacy, and product innovation

LEVERAGE ATHLETE AMBASSADORS & SOCIAL MEDIA TO BUILD BRAND AWARENESS

“Sticky” and positive brand recognition across a growing customer base

ENABLE GROWTH & SCALABILITY  WITH AN INNOVATIVE TECHNOLOGY ARCHITECTURE

Cani-Buy™ Platform integrates websites, ecommerce, payments and fulfillment

EVOLVE A HIGH QUALITY PARTNER ECOSYSTEM TO DELIVER GREAT PRODUCTS GLOBALLY

Asset-light, multi-partner ecosystem for manufacturing, delivery, and quality control

EXTEND CONSUMER ACCESS WITH ADDITIONAL ONLINE AND INSTORE SALES DISTRIBUTION

Thousands of Customers across USA, and delivery to every legal State (except Hawaii)

Global Sports Ambassadors

Driving consumers to CaniBrands.com and developing brand recognition with distributers, media, industry events and influencers

Dara Torres

Global Wellness Ambassador

12-Time Medalist, NY Times Best-Selling Author, & Mom. Dara Torres, 12-time Olympic  medalist and iconic fitness advocate for women and moms globally, sees CBD (Cannabidiol) as a pathway to a better lifestyle and fitness performance in your 40s, 50s and beyond. As Chief Lifestyle & Wellness Officer for CaniBrands, she is dedicated to helping educate and empower people to explore natural, plant-based alternatives for health and wellness.

THE PROGRAM:

  • High-profile keynote speaking engagements as B2B sales initiative.
  • Instant media recognition, aligned w/ Dara’s legacy as the most medaled  female US Olympian of all time.
  • Original content to educate and drive sales in a key female CBD market.

Paul Bissonnette

Sport Media Ambassador

Former NHL hockey player and co-host of the popular Barstool Sports’ Spittin’ Chiclets podcast who has has leveraged his massive social media presence into a multimedia career. Paul, known on Twitter as @BizNasty2Point0, with an active fanbase of 1.2M Twitter followers and 245K Instagram followers.

THE PROGRAM:

  • Instant reach to an audience of highly engaged fans & ideal CBD consumers.
  • Listener and Fan out-reached weekly via CaniBrands read-outs on Spittin’ Chiclets and Paul’s social media.
  • High-value marketing content with a wildly popular media personality.

Andy O’Brien

Sport Science Advisor, Investor

Director of Sport Science & Performance, Pittsburgh Penguins. Strength & Conditioning Coach and Sport Scientist, known for his work with several of the world’s top athletes across different sports, including NHL stars Sidney Crosby, John Tavares, Nathan Mackinnon and Taylor Hall.

THE PROGRAM:

  • Access to clients, including NHL stars.
  • Insight from multi sports client network in Figure Skating, Swimming, Baseball and more.
  • New product innovation and development.

Cani-Buy™ and Cani-Insights

One powerful customer-centric platform across all channels - enabling scale, speed and agility

Our proprietary dynamic consumer portal and ecommerce system manages all go-to-market channels with one integrated system - can onboard any new channel rapidly. Dynamically adds new brands with different consumer experiences.

  • Direct to consumer
  • Partner platforms
  • Wholesale & distributors
  • Global markets
  • Any new channel

Ecommerce Channel Expansion Strategy

Brand Awareness
Drive site traffic and conversion on www.CaniBrands.com

CaniBrands.com

Amazon Optimization
Capture consumers with full SKU set Hemp-based labels
Affiliate Channels
Grow network to drive awareness and traffic to www.Canibrands.com

Affiliates Network

Open Canada Q1 2020
Serve consumers caused by halo effect of US brand awareness

CaniBrands.ca

Positioned for expansion

CaniBrands USA is rapidly growing and our products are positioned for expansion into the $20B international market.

Our wholesale program is designed to allow retail businesses and independent entrepreneurs to capitalize on the rapidly growing CBD market by offering the CaniBrands line of premium CBD products, free shipping, marketing & sales support materials, and excellent customer service.

Our wholesale partners include:

  • Spas & Fitness Clubs
  • Holistic Health Practitioners
  • Health & Wellness Resellers
  • Pharmacies & Drugstores
1. Europe  
Licensing and Strategic Partnerships
2. Canada   
Licensing and Distribution Partnership – LOI Signed
3. Caribbean & New Zealand/Australia  
Global Distribution Partner

CaniBrands in the News - Click to see coverage

Learn more about the investment opportunity with CaniBrands

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